Hi, welcome!

Welcome to Every Bitch Needs a Scrunchie! 

Hi, I'm Kenzie! I want to welcome you to my small business! 

A little bit about every bitch needs a scrunchie... every bitch needs a scrunchie started my senior year of high school (spring of 2018). I started to make very small amounts of scrunchies with the support of my home education teacher and friends. one day during band class, I created an instagram and started selling the scrunchies to a few of my friends and here we are now... :) 

one of my favorite questions is, "why is it called every bitch needs a scrunchie?" and this can be traced back to the beginning of my small business one random day in math class senior year. one of my best friends, Conor, thought of this name and it has stuck ever since. this name means a lot to me (and just feels very fitting), especially since it was name by Conor. Conor was one of my biggest supporters from day one and when he passed away in 2020, I became more motivated than ever to continue this business that he played such an important role in. I also want to give credit to Megan, a friend and teammate of mine who created my logo that I absolutely love!

throughout the years, I have created many more products then just scrunchies, but scrunchies will forever be at the core of my small business. I love experimenting with new products, so if you have any ideas please send them my way! being apart of events and markets is my favorite part of my small business because I get to meet all of you and be able to hear your thoughts on what I have created. 

A little bit about me... I live in McFarland, Wisconsin, which is right outside of Madison, Wisconsin! I am about to start the UW-Madison Masters of Social Work Program in the fall of 2022 where I will be focusing on school social work (I know, very unrelated to my small business)! in my very limited free time, I love going to cycling classes, walking around the farmers market, finding new coffee shops to explore, and being with my family and friends. I'm really passionate about mental health, self love, and any kind of positive message, which I hope you see reflected in my business. 

thank you for taking the time to visit my website! please reach out to me with any questions, comments, concerns, thoughts, or anything else! i'd love to hear from you! 

email - everybneedsascrunchie@gmail.com

instagram - everybitchneedsascrunchie